Glossary

Find definitions to anacronyms used across this website (listed alphabetically)

Above the fold – anything that appears on a user’s screen without them having to use the scrollbar. Above the fold positions will naturally change depending on the size of the screen being used. The important factor is to make sure that whatever is being benchmarked as above the fold is representative (the screen size) of a website’s average visitor.

FB – Facebook

SNS – Social Networking Site (generic catch-all eg. Facebook, Twitter, MySpace)

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